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Design Print Element: Direct Marketing

Direct Marketing, otherwise known as direct response mail, is the second favorite advertising strategy used today. Why? Because it works! We’ll help you deliver the right message, to the right target audience at the right time with the right promotion... and then give you additional tools to make your direct response mailer work even better for you.

Unleash hidden profits through targeted direct mailing services.

One key to doing a successful direct mail campaign is actually getting your mail piece read by the consumer. Understanding who your message needs to go to and then having a piece of mail that stands out and beckons the recipient to open it, read it, and retain it is something that DPE specializes in.

A secret to getting your mail read is to give the consumer something to hold onto. Typically, most people expect about a .05 %-1% return with direct mail. Interested in increasing conventional direct mail results to as much as 5-7%? We can help. We have complimentary marketing techniques that are low cost, easy to use, high impact and will help to ensure your direct mail campaign will provide better responses than direct mail alone.

 

What to send?

It depends on your budget and the results you want. Our marketing consultants will first work with you to fine tune your strategy to get it focused on producing the best for you. We can take your existing ideas and work to develop your ideas to their fullest.

We can also develop your direct mail piece from scratch. We provide the print products (which may include doing the ad copy work, design, lay-up along with doing the actual mailing for you)- saving you time and money.

 

Who to send it to?

The success of your direct mail campaign is largely dependent upon the quality of the database you send to. DPE can work with your existing database or we can provide a targeted direct mail database for you to mail to.

Want to really stand out and get results?

We know how. Mailing odd or unusual shaped pieces or dimensional pieces is a proven direct mail strategy. We will help you create the campaign and can see it though to fulfillment. Mailing dimensional or non-standard items are part of the service we provide for you. These unique ways are designed to ultimately increase your profits and generate long term clients.

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